Lady Gaga iTV ad campaign
I developed this interactive television advertising campaign as a design exercise. The assignment was to choose a brand that I feel could benefit from iTV, explain why, and then create a campaign for the brand. I chose Lady Gaga since she already has such a strong brand and iTV seemed like a natural next step.
You can also read the document that outlines my design process and shows the set of wireframes that I created for this project.