Ask An Engineer is a new episodic video series being produced by the A. James Clark School of Engineering at the University of Maryland. The series
addresses engineering-related questions inspired by pop culture references, and the primary goal of the series is to build awareness of Maryland Engineering expertise among prospective students.
The pilot episode relies heavily on a scene from The Office—and leadership wanted assurance that particular pop culture reference would land with a younger audience. I set out to solicit feedback from the target audience to alleviate their concerns.